Effectiveness of Fictional Characters as sources of Social Support in alleviating Loneliness among Adolescents

Abstract

While technology has bridged physical distances, it has not necessarily reduced emotional isolation. In fact, loneliness, which is defined as the subjective feeling of social disconnection, has increased in many populations, particularly among adolescents, young adults, and the elderly. This study explores the relationship between parasocial interaction (PSI), media consumption, and loneliness among 150 participants. Using standardized self-report tools and non-parametric analyses, the findings revealed moderate levels of PSI, media use, and loneliness. Significant positive correlations were found between PSI and loneliness, media consumption and loneliness, and PSI and media use. A Kruskal-Wallis test showed that participants with high PSI reported significantly greater loneliness than those with lower PSI. No gender differences were found. The results suggest that while PSI and media may offer emotional support, overdependence can heighten feelings of social isolation.